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четверг, 8 ноября 2018 г.

Marketing & Promo: Сопроводительное письмо & портфолио

Marketing & Promo: Сопроводительное письмо & портфолио



Сопроводительное письмо & портфолио

Сопроводительное письмо:

1. Огромный опыт использования программного инструментария.
2. Более 100 своих собственных проектов.
3. Эксперименты в белом продвижении, постоянный поиск новых методик.
4. Опыт работы копирайтером в своих проектах.
5. Постоянно трачу время на аналитику в сети, есть друзья которые сделали аналитику своей второй жизнью, обращаюсь к ним как к экспертам.
6. Есть доступ к инсайдерской информации в внутреполитической жизни страны.
7. Большой жизненный опыт и понимание "кто есть кто" в политике, финансовой и экономической деятельности страны.
8. Способность работать на "поток".
9. Усидчивость и концетрация на текущем проекте/задании.
10. Полностью обеспечен технически и прогаммно. Огромнейший опыт в хардверном и софтверном обеспечении, практически знаком с Win, Mac, Linux на уровне администратора и в теории готов осваивать другие платформы если это того потребует.
11. Пользуюсь более чем десятком сервисов по СММ и готов вкладывать финансы в эти сервисы для улучшения показателей за свой счет.
12. Работаю удаленно и предпочитаю работать удаленно для обеспечения лучших результатов, выработки и мобильности.
13. Опыт работы в РА с 1997 года (БлицИнформ) 1999 (Строительство и Реконструкция) 2001 (телеканал O-TV) Арт-Дизайн (2013).
14. Свои новостийные проекты.
15. Экспертные и аналитические статьи как автор.
16. Консультант по вопросам в досудебных делах по вопросам тяжб с банками.

Контакты:
+380987733394
+380992327799
(Вайбер, и пр.)






воскресенье, 4 ноября 2018 г.

Накрутка просмотров на YouTube. Правда и мифы.

Накрутка просмотров на YouTube. Правда и мифы.



Cheat views on YouTube. True and myths.

Cheat views or other numerical parameters on YouTube has existed for a long time. Someone strongly opposed, someone silently uses it. I came across the cheat and worked for 3 years and during that time I collected a large amount of information.
Let's start to analyze the main myths in terms of their realism:

11) Cheating increases only the number of views, while reducing retention and other factors.

Basically it is true. But, it concerns the cheapest options for cheating views. At the moment there is a technical possibility to set the desired hold when you scroll through views, both as a percentage and in absolute terms.
For other factors - the truth. Views, as such, devoid of any other activity, social cues or behavioral factors, even with high retention, give extremely little result.

22) Cheating leads to the pessimization of the channel and the subsequent channel ban.

Of course, such a risk exists. I read about it too, but! 
I used wrap hundreds and hundreds of times for my work.
Even tests were conducted, during which I bought cheap views on the test channel, in the amount of 10 to 40 thousand, with low retention and massively organized complaints about these videos for the reason - Invalid traffic.
I did not receive a channel channel even once. Not even a warning was received. But I do not urge to use cheat. There is no guarantee that in one day, YouTube will not decide to start fighting it actively.
You should always keep in mind such a moment - to see statistically watched views is very easy. Even taking into account the fact that it is now possible to expose the source of the traffic, and in the statistics of the channel they will be reflected with a given parameter, in any case, YouTube’s algorithms can easily understand the fact that the views are cheated. 
There are a lot of related parameters, ranging from the percentage of retention and ending with the deviation from the standard ER-indicators for the channel as a whole with the video being screwed up, for which it is easy to isolate the fact of cheating.
Channel pessimization. Also, in the course of repeated testing, I did not see the relationship with cheating with the pessimization of the channel or video. There have been many tests for this. 
But, the important point is that especially many positive moments were not noticed either. But about the positive moments - more!

33) Cheating additional parameters, such as likes, reposts, comments and so on, will immediately help me to rise in the issue or in the recommendations.

There is very little truth in this. Cheating these parameters gives a short-term effect. In addition, to achieve a good result, you need to cheat in large quantities. 
But here in the course comes such a thing as behavioral factors. 
In the concept of YouTube is not that good movie, which has 10,000 likes, a lot of reposts, add to favorites and comments, but one that has all these actions were taken from a smaller number of users.
The ranking of the movie depends largely on behavioral factors. This parameter is rarely taken into account (a separate article will be written about it) and is completely in vain. 
For a YouTube ranking system, a very important indicator is the fact that one user makes as many actions as possible with a video — like, comment, repost, watch the next video or switch to a channel. This parameter, when cheating, is very low, despite the large number of actions.
Therefore, the effectiveness of this method is also close to zero.

44) I’m going to wind up 100.000 views and go to the TOP.

Everything is more complicated and interesting. I have had positive experiences in this direction. 6 or 7 clips were displayed in the TOP by a high-frequency key for a short time. 
Lifetime in the TOP was extremely short, regardless of the quality of the content. 3 to 8 hours. In the future, all the videos showed poor results on a set of views.
It should be understood that in addition to cheating views, to achieve this goal, a whole complex was used on cheating other parameters.
But, for the most part, these are already stories from the past. It still works, but everything is getting worse and worse, and the scale for entry must be increased.

55) I will buy subscribers and the channel will spin.

Alas, to buy real subscribers, at the moment, you can only through advertising channel. You can consider the option of cheating cheap bots - this is easily calculated by the algorithm and written off; You can buy real through the stock exchanges, but the effect of this act will be quite a bit.

66) Cheating in the first moments, after the publication of the video helps a lot.

It's more interesting here. I can say that in narrow niches, with little competition, this way of reality gives a certain impetus to the growth of the video, both in the search and in the recommendations. 
And there is certainly BUT. 
But not always and not in any niche)
Use or not use - your choice. As mentioned earlier, the effect in the long term is difficult to predict.
In conclusion, I want to say such a thing - the effectiveness of cheating is constantly decreasing. This is influenced by the change in the ranking algorithm in the direction of behavioral factors and other "human parameters".
At the moment, I almost refused to use this technology. I use it as an additional tool on test or new channels.